I think it is like we talked about when you were here, Steve, the American mindset is that we like gas engines, for whatever reason. The auto makers also really push the gas cars more, from what I see. When I think diesel, I think of those trucks belching black smoke and sounding like a box of rocks. I know that is changing, but if I take myself as an example, when I go looking for a new car diesel is just not on the list of things I consider.

I guess it is just like why some of us are Ford people, some Chevy, etc. We grew up on gasoline and are resistant to change that history.

Don